Parimatch Launches Partnership with the AFA in Asia

The global gaming platform Parimatch has announced an exclusive new partnership with the Argentine Football Association (AFA), becoming the organization’s fifth regional sponsor. This collaboration enables the AFA to broaden its international reach and, together with Parimatch, take part in all sports technology events across Asia.

Expanding its scope, the Argentine Football Association is actively entering new strategic markets, partnering with over 55 commercial entities. Additionally, the association is enhancing its digital content strategy, managing social media channels in five languages to attract a wider audience.

Through this partnership with Parimatch, users will have the chance to engage in various official events, receive autographed jerseys from the Argentine national team players, and enjoy unique experiences made possible by this collaboration.

AFA President Claudio Tapia expressed gratitude to Parimatch, calling it a leading company in the gaming industry and welcoming it as a regional sponsor for the national team in Asia. He emphasized that the AFA continues to strengthen its presence in strategic markets and build alliances with top companies, noting that this agreement will support the association’s active role in Asia and enhance its global football standing.

Leandro Petersen, AFA’s Commercial and Marketing Director, highlighted the significance of this new sponsorship in Asia, stating that partnering with a market leader like Parimatch will boost the AFA’s international profile and help grow the fan base of Argentina’s national team across the region.

Parimatch’s press service also expressed satisfaction with the collaboration, describing it as an important milestone that reinforces Parimatch’s dedication to developing football in Asia and delivering outstanding experiences for fans. The partnership enables Parimatch to expand its brand presence and deepen engagement with football supporters in the region.

Reaffirming its commitment to football in Asia, Parimatch is prepared to offer unforgettable experiences as the regional sponsor of the Argentine Football Association. Through strategic alliances with prominent football organizations such as the AFA, Parimatch continues to promote sports development and popularize football culture in Asia, bringing beloved teams closer to their fans.

Parimatch plays a vital role in fostering sports culture throughout the region. By working with the AFA, Parimatch provides users with exclusive access to events and merchandise connected to Argentine football. This partnership not only strengthens the Parimatch brand but also deepens its commitment to supporting sports in Asia.

The cooperation between Parimatch and the AFA highlights how strategic partnerships can drive growth in the sports industry. Parimatch consistently seeks new opportunities for innovation and development, and this collaboration marks a further step in that direction. Parimatch users eagerly anticipate the new opportunities this partnership will bring.